Privacy Policy
Last Updated: January 2, 2026
1. Introduction
True North Prize Hub (“True North Prize Hub”, “we”, “us” or “our”) operates a licensed online lottery service for eligible Canadian players aged 19 and over. Protecting your privacy and the confidentiality of your personal information is a core part of how we do business.
This Privacy Policy explains how we collect, use, store and disclose personal information when you visit truenorthprizehub.com (the “Site”) or use our services to purchase lottery entries, manage your account or view results. We handle personal information in accordance with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial privacy legislation.
By accessing the Site, creating an account or using our services, you acknowledge that you have read this Privacy Policy and agree to the practices described here, subject to any additional consent we may request for specific activities.
2. Information We Collect
To provide a secure, regulated environment for purchasing lottery tickets and claiming prizes, we need certain pieces of information about you. The types of information we may collect include:
A. Personal Identity Information
When you open and verify a True North Prize Hub account, we collect information that allows us to confirm your identity, age and eligibility, such as:
- Full legal name;
- Date of birth (to confirm that you are 19+);
- Residential address and province/territory of residence;
- Email address and telephone number;
- Copies of government-issued identification or related documents if additional verification is required.
B. Financial and Transaction Information
When you fund your account, purchase tickets or receive prize payments, we may collect:
- Payment card details or other payment method information (processed via secure, PCI-DSS-compliant providers);
- Banking details used for prize payouts or withdrawals, where applicable;
- Records of deposits, ticket purchases, refunds and prize payments on our platform.
C. Technical and Usage Data
When you access the Site, we automatically collect certain technical data needed to maintain a secure and stable service, including:
- IP address and approximate location;
- Browser type, device type and operating system;
- Pages visited, time and date of visits, and features used on the Site;
- Log data related to errors, security events and session management.
3. How We Use Your Information
We use the information described above for purposes that are reasonable and necessary for operating a licensed online lottery service, including:
- Account Creation and Management: Setting up your player profile, managing login credentials and maintaining accurate account records.
- Eligibility, Age and Identity Verification: Confirming that you are at least 19 years old and located in a Canadian jurisdiction where our services are permitted.
- Ticket Purchases and Prize Payments: Processing payments, issuing tickets, recording entries and arranging prize payouts in accordance with official lottery rules.
- Regulatory and Legal Compliance: Meeting our obligations under gaming, anti-money laundering and financial reporting laws, as well as requirements imposed by lottery regulators.
- Communication: Sending confirmations, account alerts, important service announcements, changes to our terms and, where permitted, information about responsible play and product updates.
- Responsible Gambling Measures: Monitoring activity for indicators of problem gambling, administering self-exclusion or limits you set and supporting responsible play initiatives.
- Service Improvement and Security: Analysing usage trends, troubleshooting issues, protecting against fraud and improving our Site and services.
5. Geolocation Data
Canadian lottery regulations require that online lottery products be offered only to individuals who are physically present within approved jurisdictions at the time of play. To comply with these rules, we may verify your location when you access certain services or attempt to purchase lottery tickets.
Location verification may rely on information such as your IP address, Wi-Fi network data or location services from your device (for example, GPS). If we are unable to confirm that you are in an eligible Canadian jurisdiction, you may be prevented from completing transactions or accessing some features.
Geolocation information collected for this purpose is used only to determine eligibility for play and is retained for as long as reasonably necessary to meet regulatory and security obligations.
6. Data Security
We use a combination of technical, organizational and physical safeguards to protect your personal information against loss, theft, unauthorized access, disclosure or misuse. These safeguards include, for example:
- Encryption: Sensitive information transmitted between your browser and our Site (such as login credentials and payment details) is protected using Secure Socket Layer (SSL) / Transport Layer Security (TLS) encryption.
- Access Controls: Personal information is accessible only to authorized personnel and service providers who require it to perform legitimate functions.
- Network Protections: Firewalls, monitoring tools and regular security reviews help us detect and mitigate potential threats.
Despite our efforts, no website or electronic system can be guaranteed to be completely secure. We encourage you to help protect your account by using strong passwords, keeping them confidential and notifying us immediately if you suspect any unauthorized activity.
8. Your Rights
Under Canadian privacy laws, you have several rights in relation to your personal information held by True North Prize Hub, including:
- Access: You may request information about the personal data we hold about you, subject to certain legal or regulatory limitations.
- Correction: If you believe that any personal information we hold is inaccurate or incomplete, you may ask us to update or correct it.
- Deletion / Account Closure: You may request that we close your account and delete personal information, subject to our obligation to retain certain records for regulatory, security and tax purposes (often for a legally mandated period).
- Marketing Preferences: You may withdraw your consent to receive promotional communications at any time by using the unsubscribe link in our emails or by updating your account preferences.
We may ask you to verify your identity before responding to certain requests to help protect your privacy and security.
9. Contact Us
If you have any questions about this Privacy Policy, our privacy practices or how we handle your personal information, you can contact our Privacy Officer using the details below:
True North Prize Hub – Privacy Department
Email: [email protected]
Address: 123 Lottery Way, Toronto, ON, M5V 2T6, Canada
This Privacy Policy is intended to provide clear information for users of True North Prize Hub. By using this Site or our services after changes to this policy are posted, you acknowledge that you have read and understood the updated terms.